Instagram drives craze for picture-perfect instant gardens
Gertrude Jekyll believed that “a garden is a grand teacher. It teaches patience and careful watchfulness.”
Then again, the pioneering garden designer didn’t have the pressures of Instagram to contend with.
A desire for “instant impact” among a new generation of urban gardeners is driving sales of plants that are more likely to be Instagram-ready from the moment they are in the ground.
Ann-Marie Powell, an award winning garden designer, said she had noticed a trend for “fast gardening”, in which younger gardeners are buying plants that give instant gratification.
Brightly coloured annuals, such as zinnia and cosmos, vigorous climbers such as cobaea, fast-growing edibles such as French beans and mature shrubs that have already reached their prime at the time of purchase are
